Author: Claire Allison

Cape Town-based freelance writer with a background in brand voice and content strategy. She works with businesses across a range of industries to turn complex ideas into clear, compelling copy. When she's not writing, she's hiking, cooking up a storm, or working her way through her pile of books.
Featured image for post: Why Your WordPress Site Needs More Than Just a Password
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Claire Allison August 18, 2026
Why Your WordPress Site Needs More Than Just a Password

If you run a WordPress site with open registration, or a WooCommerce store with customer accounts, you already have a…

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Featured image for post: Why Your WooCommerce Store Should Track Carts in Real Time
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Claire Allison July 9, 2026
Why Your WooCommerce Store Should Track Carts in Real Time

Most WooCommerce stores are flying blind. You can see every completed order in detail, but all the browsing that happened…

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Featured image for post: How to Generate Test Orders in WooCommerce (Without Manually Placing Them)
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Claire Allison June 2, 2026
How to Generate Test Orders in WooCommerce (Without Manually Placing Them)

We’ve all been there. You’ve got a fresh WooCommerce install, a staging environment after a database reset, or a store…

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